Interaction on Social Media has exploded in past few years and presence of Facebook, Twitter, LinkedIn has given us opportunity to explore the market on digital platform. Taking this opportunity UTM has taken a step ahead in introducing a graduate degree program that is designed for developing future Digital Marketing leaders. The course highlights the digital strategies, policies and technologies that have transformed the marketing paradigm and the rise of digital markets around the world. The program provides analysis of digital market environments, challenges and issues faced along with latest developments in digital market. It provides comprehensive view on e-business, online marketing, social media channels, the growing power of the connected customer, and an explosion of new digital tools for digital marketing. The program enables the students to plan, implement, and measure the impact of digital strategies that are suited to today's customers and integrated with their traditional marketing and business goals.
Program currently offered
BBA Digital Marketing
BBA Hospitality, Travel & Tourism
The School of Technology at UTM offers specialized programs in Electronics and Telecommunication, Hydel Power and Coal Technology. Developing economies all across the globe require a vast pool of skilled and trained technocrats to develop world-class infrastructure that can spur rapid economic growth.
The usage of technology as an effective instrument for growth and change is increasing every day. It is being brought into the mainstream of economic planning in the sectors of agriculture, industry and service and is creating tremendous growth opportunities in the fields of infrastructure, power, and advanced technology in the industrial front. The programs under the School of Technology are customized to meet the demands of the industry.
Programs currently offered
B.Tech Computer Science and Engineering with specialization in Cloud Computing & Virtualization Technology in academic collaboration with IBM
B.Tech Computer Science and Engineering with specialization in Cyber Security and Forensics
B. Tech Computer Science and Engineering with specialization in Oil & Gas Informatics